Right that's it, I can't hold it back any more....I love logos!, but more specifically, the evolution of logos. Yellowdog's fledgling career has seen it's logo be developed quite extensively, including total font and positioning changes but also subtle tweaks of colour. Having researched logo's extensively to see what does and doesn't work, we are definitely happy with our final choice.
Yellowdog logo - 2011
Below I've added the development that some of the major global companies' logos have gone through over the years. If you want to find out more, take a look at this information packed site and you can see a whole host of huge companies that have changed logos and their reasons behind it.
Shell
Volkswagen
Pepsi
Nokia
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